Melbourne’s South East
MSE….. The Region
Melbourne’s South East offers a uniquely diverse range of business opportunities in a growing and vibrant economy, all on the doorstop of one of the world’s most liveable cities. It is a crucial and dynamic business hub for Australia, and certainly key within Victoria.
High technology research and development assets combined with a thriving manufacturing industry, world class transport infrastructure and a strong financial services base, make Melbourne’s South East a premier business location.
Melbourne’s South East is an expansive and diverse area with an economic profile ranging from the agricultural areas of Bunyip food belt, the manufacturing Hub of Greater Dandenong, the Science and Technology precinct surrounding the Australian Synchrotron to one of Australia’s fastest growing wine and tourism regions on the spectacular Mornington Peninsula.
It is the perfect investment destination.
Melbourne South East’s demography:
•Home to about one third of Melbourne’s population (1.4Million people)
•Productive $142b local economy
•Site of almost 50% of Melbourne’s Greenfields sites – over 2500 hectares of available employment land
•80% of the workforce residing locally
The region extends over about a third of Melbourne:
•South east around Port Phillip bay are the beachside suburbs of Mentone, Frankston to the mouth of the bay near Portsea on the Mornington Peninsula – close to 200 kms of magnificent coastline
•East through the growth area of Casey and Cardinia to the Westernport Bay
•North through the high technology industrial areas of Clayton and Scoresby to the vital hubs of Box Hill and Ringwood, adjoining the spectacular Dandenong Ranges.
This region offers a vibrant, innovative and growing economy, premium quality residential areas, and a diverse mix of leisure opportunities unmatched anywhere in Australia.
MSE The Organisation
An alliance of 10 local government authorities, major utility companies and state and federal government decision makers form the Melbourne South East regional economic group (MSE), and together promote and influence the strategic direction for the region’s substantial economy.
Formed in early 2000 the alliance produced its first regional strategy in 2003, identifying the economic development direction and initiatives that would influence businesses and employment growth over the period 2003 -2030. That initial Strategy has been an influence on economic policy at local, state and federal government levels since, and in 2009 was updated to take into account the impacts of EastLink, Climate Change, globalisation of the economy and other factors.
Download a copy of the MSE Strategy 2009
Member Councils :
Cardinia Shire Council
City of Casey
City of Greater Dandenong
City of Kingston
Frankston City Council
Knox City Council
Maroondah City Council
Monash City Council
Mornington Peninsula Shire
Whitehorse City Council
Associate Members:
Connect East (owner and operator of Eastlink)
South East Water
UED/Multinet Gas
Department of Business & Innovation (State Government) (DBI)
The Eastern and Southern Regional Development Agencies (Australian Government initiative within the Department of Regional Australia, Regional Development and Local Government)


